In this article, we will talk about the meaning of PPC marketing, the benefits, and disadvantages, then a solution for one of the main disadvantages of PPC marketing. Be with us in this short article. What is PPC marketing? PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee Read more…
In this post, we will look at five reasons and advantages of blockchain in marketing, which are discussed in more detail in this article. 1- Blockchain and Transparency The current PPC advertising model is more likely to be fraudulent. Every unrealistic click equals the loss of a non-productive advertising Read more…
To get more familiar with blockchain technology, it’s a good way to read the important blockchain quotes. These short sentences of important people help us to know blockchain technology better. “You can’t stop things like Bitcoin. It will be everywhere, and the world will have to readjust. World governments will Read more…
Many people who are familiar with Blockchain technology think it is a Savior to save us from all problems we have in the Advertising industry. In this article, Sam Mire has written about 12 possible use cases of Blockchain in the advertising industry and has mentioned the companies who Read more…
Despite the high impact of blockchain on marketing and advertising, only 8% of businesses use blockchain technology, according to The CMO Survey. Most businesses seem to be waiting to see what happens next. If there is an investment position in it.This article is a summary of the Harvard Business Review Read more…
[vc_row][vc_column][vc_column_text] According to medianova in its article “How Is Corona-virus Affecting The Streaming Industry?” there is a drop in all industries even the streaming industry. The question is that can COVID-19 be an opportunity for video streaming services or not? There are many statistics in this article which shows us Read more…
[vc_row full_width=”stretch_row_content_no_spaces” gap=”2″ full_height=”yes” equal_height=”yes”][vc_column offset=”vc_col-xs-offset-1″][vc_column_text] Why Video is important in the advertising industry? It is tangible that video is a viable versatile publicizing medium. For as far back as not many years, video utilization is rising rapidly. Likewise, numerous publicists and advertisers have joined the fleeting trend, with Read more…
What is Bladtech? Bladtech is a combination of Blockchain and Adtech. Although it is early, it has shown that it has the potential to bring about fundamental change in the digital advertising industry. Adtech currently has issues such as fraud, data privacy, transparency and blindness banner and high cost Read more…
According to IAB survey,” Coronavirus: Ad Revenue Impact on Publishers & Other Sellers“, Coronavirus is still hitting the advertising industry. 98% of publishers expect their revenue to decline. 19% to 25% drop in digital ad revenues 27% drop in linear TV revenue 32% drop in print ad revenue This survey Read more…
Blockchain technology would bring lots of improvements in various services and products. This article discusses the great impact of using blockchain on content delivery. Here in ClearAd, we believe one of the major impacts would be the change in the revenue stream of contents. Current models favor the Distributors Read more…
